Our Creative Process

Listen. Jen Saunders Design believes in the power of listening to our clients. When we understand your needs, we can achieve the best possible solutions.

Plan. Jen Saunders Design believes in smart planning. There are several key items that need considering before diving into the creative stage. In addition to setting deadlines, detailing design briefs and determining demographics, there’s all sorts of research that needs to be done. It’s important to factor in WHO will be utilizing the final graphics as well as HOW they will be reproduced and WHERE they will be distributed. Discussing these factors at the beginning of the project will help to drive the design process in the appropriate direction.

Create. After listening and planning, Jen Saunders Design begins creating graphics. By taking the time to gather information before we start sketching, we are able to streamline the process and stay focused on creating graphics that match your needs and the needs of your audience.